CJ McClanahan is a sought-after speaker, author, and executive coach. Since 2003, he’s spent more than 10,000 hours in front of entrepreneurs, executives and their teams helping them to achieve record sales and profits. His keynote messages have inspired thousands of professionals across the country.

We’re spending more hours working, skipping vacations, and suffering from more stress than at any other time in modern history.

It doesn’t have to be this way.

In this session, you’ll explore:

  • What’s causing the stress that keeps you from enjoying all your hard work?
  • What are the benefits of focusing on the needs of others?
  • Why does this shift in focus make such a massive improvement in your quality of life?
  • What are some simple changes you can make to enjoy the benefits of generosity?


Project Two Rule Founder CJ McClanahan helps for-profit organizations focus their attention on the needs of others. This paradigm shift dramatically increases efficiency, productivity, and an overall sense of purpose in business – and in life.


Keynote (Live): $2,500 – $5,000

Keynote (Virtual/Webinar): $1,500

If you’re a non-profit leader, sit on a charitable board, or find yourself selling raffle tickets for a travel baseball team, you know one thing for certain – raising money today is hard work.

Donors feel bombarded by requests for their kids, neighbors, college, peers at work and anyone else who they’ve friended on Facebook.

Breaking through all the noise is more difficult than ever.

But it can be done – you just need to unlock the power of commitment.

CJ McClanahan, founder of Project Two Rule, will show you how.

Get ready to explore:  

  • What’s wrong with our charitable fundraising in the U.S.?
  • How can we break through the noise and build meaningful connections?
  • What are the keys for teaching our donor base to make giving (time and dollars) a habit?


Keynote (Live): $1,500 – $3,000

Keynote (Virtual/Webinar): $1,000


Sometimes an organization needs more than just a one-time message.

Since 2003, CJ has advised more than 300 leaders and helped them to set and achieve breakthrough goals. His coaching program includes quarterly meetings and is custom designed to fit your organization’s needs.

To learn more about this program, fill out the form below.