About Project Two Rule

Project Two Rule (originally the Reach Foundation) was founded in 2007 by CJ McClanahan with the sole purpose of challenging his clients to give back to those in need. Uncertain how to start a non-profit or what it should focus on, CJ reached out to local leaders for guidance and advice.

The organization developed a clear purpose after an eye-opening conversation with a local expert who told CJ (in a very kind and loving way) that “the last thing the world needs is another foundation that dilutes the amount of resources going to organizations that are making a big difference.”

A little shocked, CJ inquired – “What does our marketplace need?”

The answer was immediate and clear – “Here in Indianapolis, the successful charitable organizations need more funds.”

A few months later the organization was launched.

Advisory Board

CJ McClanahan, Executive Coach




CJ McClanahan is a sought-after speaker, author and advisor. Since 2003, he’s spent more than 10,000 hours in front of entrepreneurs, executives and their teams helping them to achieve record sales.

Shortly after starting his firm, CJ noticed that no matter how much success his clients achieved, few every seemed to truly enjoy the journey. It didn’t matter if they doubled their income or become CEO – it never seemed to be enough.

CJ’s latest book, The Overachiever’s Dilemma, lays out a proven strategy to help overachievers get more satisfaction and joy in their lives while still achieving their professional goals.
Missy Shopshire, Vice President of Member Development



Missy began her career in sales and became a leader in her industry, ranking in the top 2% of a multi-billion dollar company for more than 15 years. Today, Missy is a connector who believes we all have a unique and important purpose to find and fulfill, and in doing so, we will serve our community and lift those around us.

As the Vice President of Member Development at TrueU, Missy’s purpose extends to companies and leaders in Indianapolis who are ready to invest in their employee’s personal and professional growth to create a rich culture of achievement and engagement. She loves connecting, inspiring, and serving leaders who are committed to making a difference in the lives of their employees and in their community.
Andrew Taylor, Certified Public Account



Andrew Taylor, CPA, has worked in public accounting since 1991, working primarily with closely held businesses and their owners. His experience includes a broad range of industries, emphasizing in commercial and residential construction, real estate, architecture, manufacturing, and services.

In 2000, Andrew started his own practice, and in 2003, Andrew and Guy Haffley formed Haffley, Taylor & Company, LLC. Haffley, Taylor & Company focuses on providing high quality, proactive accounting, tax, and business advisory services to closely held businesses and their owners. Andrew holds a Certified Public Accounting certificate from the State of Indiana and an MBA from Butler University where he graduated with honors. He is a member of the American Institute of Certified Public Accountants, the Indiana CPA Society, and the Penrod Society. He is the Treasurer for The Reach Foundation, is past Treasurer of the Indianapolis Chamber Orchestra and the Penrod Society, and is a past board member of the Washington Township Young Life Committee.
Peter Dunn, "Pete the Planner"




Peter Dunn, a.k.a. Pete the Planner®, is an award-winning financial expert and the CEO of Your Money Line Financial Wellness. Your Money Line is a helpline staffed by financial experts with the mission to help employees make tomorrow easier.

Additionally, Pete is a USA TODAY columnist and the author of ten books. He is the host of a popular radio show and podcast and appears regularly on TV and nationally syndicated radio programs. Pete is regularly considered one of the foremost experts on financial wellness.
Erin Slater, Certified Professional Coach



Erin is a former non-profit CEO turned Certified Professional Coach. Passionate about coaching, she founded Intentional Coaching + Consulting in 2014 and serves leaders and their teams across multiple sectors and industries.

She partners with clients to create clarity and focus while enhancing leadership and self-awareness. Clients report feeling more content and fulfilled in many aspects of their lives as a result of coaching, workshops, and training.

Erin is a credentialed Associate Certified Coach through the International Coach Federation (ICF), and she received her Professional Coach and Energy Leadership Index Master Practitioner Certifications through the Institute for Professional Excellence in Coaching (iPEC).
Bob Kort, Kort Builders



Bob Kort, a.k.a. "Bob the Builder", is a local Commercial General Contractor and entrepreneur who was homegrown in the city of Indianapolis that he loves and admires. He never dreamed when he started painting and landscaping houses as a 15-year-old teenager that he would lead a thriving commercial building company - with a paint brush and shovel in hand.

An active person in the business community, Bob was a recipient of the Indianapolis Business Journal’s 2001 “40 Under 40” award. He continues his education with seminars and course work in a variety of industry related disciplines. Bob's other business partnerships are The District Tap, Cholita Tacos, Midwest Wireless, Big Ass Signs and various commercial real estate ventures.

When Bob isn’t hard at work sterling the work ships, he enjoys his family of 6 daughters and traveling whenever possible.
Phil Daniels, Co-Founder at Springbuk



Phil is one-part marketer, one-part business builder. Over the last decade, he's led strategic brand initiatives with nearly 150 companies nationwide, including Salesforce Marketing Cloud, McLaren Automotive and Chase Bank.

Phil currently serves as Co-Founder at Springbuk, a health intelligence platform trusted by over 3,000 employers. Phil has been named as a "Best and Brightest" and “40 under 40.” He's a weekend sommelier that is an advisor to Heartland Ventures and to the entrepreneurship program at Butler University's Lacy School of Business.
Doug Gebhardt



Doug has served on the Two Rule Board since 2019. He and his wife, Susan, reside with their three children in Fishers, where they are parishioners of St. Louis de Montfort Catholic Church. Doug is the Vice President of Business Development for F.A. Wilhelm Construction and has been actively involved in the community and with various associations over the years.

Currently, in addition to Two Rule, Doug is actively involved with Indiana Sports Corp, the Acton Institute, various parish ministries and coaching youth sports.
Colin MacNab, MJ Insurance



J. Colin MacNab joined the MJ Insurance team in 1993 and brings with him over 25 years of experience. As a risk management consultant in our Risk Management + Commercial Insurance department, Colin specializes in servicing the unique needs of Japanese-owned business, manufacturing, construction and service industries.

Colin is passionate about ensuring the success of his clients through MJ’s development and growth into new technology and risk consulting programs. Colin maintains a proactive approach when working one-onone with his clients. He strives to continually focus on building long-lasting relationships by keeping open lines of communication as well as truly learning about his client’s needs as a business. His unique experience with alternative risk transfer, including captive formulation, enables him to design risk management solutions for unique client needs.

Outside of MJ, Colin and his wife are busy cheering for their children in sports and other activities. He also loves to golf and would love to play Augusta National one day.
Mason Hughes, Certified Financial Planner



Mason has over 18 years of experience in the finance industry and is currently a Certified Financial Planner at Valeo Financial Advisors.

He has a B.S. in Marketing and an M.B.A. from Indiana University. Mason is currently involved with the Penrod Society, IU Varsity Club, and the Transformations Center for Healing.
Jason Lakes, White Hat Industrial



Jason is a builder at heart. Not a traditional builder, but a builder of teams. His passion is pouring into people while building successful teams within their business. His desire is developing a business culture and purpose that focuses on giving back and inspiring others to do the same.

Jason is currently the Vice President at White Hat Industrial. At White Hat, He and his team come alongside commercial building owners to restore their roofs. They do this in a non-traditional way that is functional, economical, and sustainable for the owner. Jason lives by five personal core values – Love Daily, Live Authentically, Inspire Hope, Serve First, and Live Gratefully.
Jason Pongratz



Jason is a Christ follower, husband to Shannon, and father of 3. As an Executive Pastor at Northview Church, Jason serves as a catalyst for clarity and help champion values, as he partners with other great leaders to move the church’s mission forward. Growing himself and others is his passion. He loves helping people see how God has uniquely created them for a life of significance and extreme fulfillment and encouraging them to be generous with their God-Given gifts.

Prior to joining Northview in 2015, Jason lived out his passion as an entrepreneur, starting/buying/selling multiple businesses. When he’s not at Northview, or our 3 children’s sporting events, you will find the Pongratz exploring or camping with friends and family in various parts of God’s amazing creation. Recently he had the opportunity to go Sailfish fishing in Guatemala. Live the adventure God has for you!

Our mission is simple

“Inspire professionals to live gratefully and commit more of their resources to help those in need.”

That’s it. We aren’t building a big organization. All we do is…

  1. Raise money and give it all away.
  2. Help professionals decide where to give their resources.
  3. Coach/mentor/inspire these individuals to stay focused on the needs of others.


Instead of focusing on the need in the marketplace, although beneficial, we believe there’s a better strategy for inspiring professionals to generously give out of their abundance.

Talented, driven, overachieving professionals are focused on behaviors that deliver a consistent and predictable result.

Our goal is to show how there is a direct and proven correlation between quality of life and shifting personal resources towards benefiting those in need.

We are convinced that – a small increase in the amount these individuals give can make a massive difference in the lives of the millions who are less fortunate.





5750 Castle Creek Pkwy #367
Indianapolis, IN 46250