What is the Two Rule Pledge?
The Two Rule Pledge is designed to help professionals get more enjoyment from all their hard work by inspiring them to make giving a habit. Our goal is to motivate 10,000 people to take the pledge and then encourage this group to increase their annual giving by at least $10 million and volunteer more than 25,000 hours.
How does the Pledge work?
Make a commitment to donate at least 5% of your annual income and volunteer 40 hours a year to those in need.
Receive regular inspirational messages and get connected with other professionals on a similar journey.
Enjoy the proven benefits of living gratefully and shifting your focus towards those who could use a helping hand.
Who is the Pledge for?
Giving to those in need is already a big part of your life. By signing the pledge and sharing with your friends, you’ll help create a movement.
Early in Your Career?
You’re a young professional who’s focused on making a name for yourself. Let us show you how to make giving a habit while building a successful career.
Stressed & Overwhelmed?
You might be a busy professional with tons of financial commitments. Give us a chance to help you see the connection between giving and happiness.
Frequently Asked Questions
What's the "why" behind the Two Rule Pledge?
After coaching executives for years and helping numerous non-profits raise money, our founder (CJ McClanahan) realized two fundamental truths:
- The link between making more money and happiness/satisfaction is weak at best.
- Charitable fundraising in the US is broken.
Faced with these 2 challenges, CJ decided to try a different approach.
Help professionals get more satisfaction from their hard work by inspiring them to make giving a habit.
How do I get started?
Just click "Take Your Pledge" above. That's it.
You'll receive a follow up email with further information about how we'll work with you on the journey.
If you decide that taking this pledge isn't right for you, just "unsubscribe" from your next email.
How long does this process last?
This challenge is designed to last a minimum of 1 year. We believe that after 1 full year of making a meaningful commitment to helping those less fortunate, you'll notice a big difference in your life.
How does this process "work"?
Our goal is to inspire you to change your perspective by committing a significant portion of your resources (time and money) to help those in need.
Once you take the pledge, we'll be there right beside you with an encouraging weekly message to keep you focused and maintain the momentum.
What types of "giving" should I be tracking this year?
We'd like to challenge you to keep it simple. Just track the amount of time and money you commit to helping charitable organizations.
Where should I give my resources?
It's up to you. Everyone has different passions and interests. We'll send you some guidelines to help you determine the best organization for you, but, in the end it's your choice.
How do I report my involvement to the Two Rule?
You don't. The Pledge works on the honor system. Our goal is simply to inspire you to change your perspective.
However, we know that a little accountability can help you on this journey. As a result, we recommend you consider the following:
- Share your story on the closed Facebook group.
- Share the "I took the Pledge" button on your social channels (this will come in your first email).
- Place the "I took the Pledge" button in your email signature.
- Utilize a simple sheet to track your activity. (You'll receive a sample in your first email).
- Take part in the "anonymous" surveys that we'll send out periodically.
What do you do with my personal information?
Nothing. We never share this information, nor make it public in any way.
What if I fall behind on my giving?
Don't worry about it - perfection is the enemy in this journey.
Learn from the past and recommit to the process every time you feel "guilty" that you haven't been doing enough.
Keep in mind, you're making a significant change in your behavior - this is supposed to be challenging. If it was easy, there would be very little long term benefit.